Alongside our Ladybird by Design exhibition we are also asking you to share your Ladybird moments and memories. We already have our first story from Andy Altmann of Why Not Associates:

My mother was an infant teacher in the 1960’s so as a child I was always surrounded by Ladybird books. She taught using the Initial Teaching Alphabet which was basically a phonetic alphabet based on the sounds of the English language. It consisted of 44 sound-symbols representing one sound in a word. Some were drawn like a strange set of ligatures. Quite surreal and quite beautiful on the page. Ladybird did not produce many books in ITA but my favourite is ‘numberz’ a learning to count book.

Why not send us your special Ladybird moment or memory by either:
Writing to us by email and sending it to
Or recording a video directly to camera or phone before uploading it to your favourite social media with #talkaboutladybird. We will share a selection of your Ladybird moments on and
on here.

Posted by Ryan Coleman on Wednesday 21 January 2015